Gift Card

and

Loyalty Card

Solutions

Woman with mouse

Woman with Card

 

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"Provide your customers with the added convenience and flexibility of prepaid gift cards as

well as reward your customers with loyalty points for visiting your store!"

Introducing TRU Card Software in 1…

The gift card-loyalty card system in one!


T.R.U. Card Software is a stored value  gift card that can be loaded and reloaded with money for in-store purchases or given as a gift. T.R.U. Card Software is also a loyalty card that can store loyalty points to reward customers' for visiting your store.

T.R.U. Card Software ELIMINATES THE NEED TO HAVE AN EXPENSIVE POINT OF SALE SYSTEM (which can cost you thousands of $$$$). T.R.U. Card Software consists of three customized packages: T.R.U. Card Software gift only,   T.R.U. Card Software gift & loyalty, and CRS Mobile 1 which makes these product ideal for any establishment.

T.R.U. Card Software comes ready to use with NO HIDDEN START UP COSTS, NO MONTHLY FEES and NO TRANSACTION FEES.
 
Features
T.R.U. Card Software software features:
  Unlimited number of cards within the system
  Easy use of Software for inputting customer information
  Saves information quickly to T.R.U. Card Software database
  Saves information quickly to a Microsoft Access database file
  Easily add value to the T.R.U. Card Software using the "Manage Card Balance" function
  Easily subtract value from the gift card when your customer purchase any of your goods and/or services and track loyalty points and rewards to keep customers loyal to your store

CRS Mobile issues gift and loyalty cards with no computer needed and no fees.



No more hard to issue paper gift certificates, you can now AFFORDABLY start issuing electronic gift and loyalty cards to your customers and reward them for visiting your store with T.R.U. Card Software !

Compare Custom Retail Solutions T.R.U. Card Software System With
Other Gift Certificate Systems

 

Features

T.R.U. Card Software

Typical Remote
Database Systems
Paper
Gift Certificates
Transaction and Service Fees No Transaction Fees 25¢ - 35¢ per Transaction None
Card Initialization Fees None 25¢ - 40¢ charge for initially issuing a card None
Hardware costs T.R.U. Card Software/ hardware is purchased at a low price (one time) Monthly rental fees None
Reporting Fees and Capabilities Not applicable... included in the software Monthly reporting fees Unable to run reports
Fraud None Some based upon stolen and lost cards 5 to 10% fraud rate
Remaining Value Stays on card Stays on card Cash refund
Marketing Tool Card is carried in wallet, reminding customer to visit your store Card is carried in wallet, reminding customer to visit your store None
Sales Tool Gift card sales are usually double that of gift certificates Gift card sales are usually double that of gift certificates None
Professional Image Gift card are customized with your logo and information Gift card are customized with your logo and information Paper gift certificates are outdated and seen as less professional

 

ADVANTAGES

T.R.U. Card Software Value comes with many advantages:


 
Gain new customers:
Since the cardholder is often different from the card buyer, you have the opportunity to build relationships with new customers.
Helps strengthen relationships with customers:
The T.R.U. Card Software provides your customers an alternative way (beside cash or credit card) to shop/buy merchandise in your store.
Improve customer satisfaction:
You can award loyalty points to your customers every time they make a purchase in your store, which encourages them to come back and spend more.
Enhances sales and increases merchandising turnover:
With T.R.U. Card Software, you can track your customer's purchases which allows you to tailor your sales efforts to effectively reach your customers needs.
No lost cash:
Unlike paper certificates that let the customer take the unused portion in cash, the unused value stays on the T.R.U. Card Software and must be spent at your business. That gives your customers additional spending incentives and your business more potential revenue.
Creates Customer Database:
When you issue T.R.U. Card Softwares to your customers, you are prompted to enter in their personal information (i.e. name, address, phone number etc). The information is then stored on the card and into a customer database, where it can be used in the future to contact your customers about specials or new items.
Marketing/Advertising opportunities:
The information gained from T.R.U. Card Software (i.e. name, address, purchase activity), gives you the opportunity to tailor your Marketing and Advertising efforts to reach your customers needs more effectively.
Increase brand awareness:
Printed T.R.U. Card Softwares work as a small advertisement in your customer's wallet or pursue. They remind your customers to come visit/shop at your store.
Convenience for the Merchant:
T.R.U. Card Software transactions process in seconds, like regular credit card, allowing for speedy checkout.
Convenience for the Customer:
In addition to speedy checkout, customers can purchase T.R.U. Card Softwares for their friends and family quick and easily.
Tracks customer purchases:
A Microsoft Access database file holds all of your T.R.U. Card Software accounts and transaction records, making it easy to track card activity.
Cost savings while reducing paperwork:
Electronic value cards offer significant cost savings compared to labor-intensive methods currently used in administrating paper gift certificates and refund programs.

 

How it Works

 

 


 
T.R.U. Card Software gift only  is ideal for stores that want to create and manage stored value cards utilizing an in-store PC. T.R.U. Card Software gift only comes with everything you need to start issuing electronic gift cards to your customers.

see Datasheet for more information

 

 


 
T.R.U. Card Software gift and loyalty is ideal for stores that want to create and manage stored value cards and award loyalty points using an in-store PC. T.R.U. Card Software PC Software allows you to track customer's information. T.R.U. Card Software PC Software comes with everything you need to start issuing electronic gift and loyalty cards to your customers.

see Datasheet for more information


 

 
 

 
CRS Mobile 1 includes *100 cards, the CRS Mobile 1 solution, transport card, smart card reader and recording software..

(See Datasheet for CRS Mobile 1 mobile specifications.)

* Price of package varies for 1 color and 4 color cards see below

 

Pricing Information
 
Price:
 
T.R.U. Card Software gift only (barcode version) $199.00  
T.R.U. Card Software gift only  with 100 custom printed cards - 4 color

T.R.U. Card Software gift only  with 100custom printed cards - 1 color

$299.00

$249.00

 

Price:
 
T.R.U. Card Software gift and loyalty Software (barcode version) $249.00  
T.R.U. Card Software gift and loyalty Software with 100 custom printed cards 4 color

T.R.U. Card Software gift and loyalty Software with 100 custom printed cards1 color

$349.00

$299.00

 

Price:
CRS Mobile 1 terminal kit with terminal, transport card, smartcard reader, transaction tracking software and 100 custom printed cards 4 color (smart cards) $578.00  
CRS Mobile 1 terminal kit with terminal, transport card, smartcard reader, transaction tracking software and 100 custom printed cards 1 color (smart cards) $538.00  

ALL PRICES ARE PLUS SALES TAX WHERE APPLICABLE AND SHIPPING

 

 
Accessories
T.R.U. Card Software added accessories:

 
T.R.U. Card Software Transport Card $18.00
Barcode scanner $119.00
     
CRS Mobile 1 unit with T.R.U. Card Software
program (no transport card, smart card reader or recording software included)
$349.00
SCR 3310 Other readers options (T.R.U. Card Software works with all SCM readers - Call for pricing
 

 
 

 
Custom Printing

 

 

Custom Retail Solutions provides custom printed cards that will be personalized with your company name and logo.

Pricing for custom printed cards is based upon quantity ordered after initial order and also type of card (barcode, smart card, etc). The price for custom printing is based upon Standard Dye-Sub printing only for quantities less than 1000 cards. (see examples below)

To order T.R.U. Card Software custom printed cards contact pduncan@mytruecard.com or call 888-474-4785 or fill out the CONTACT FORM and someone will contact you.

*1 color cards  

          

*4 color cards

* Gold rectangle represents the "smart chip" in the card

 


 
Testimonials
 

Click HERE to read testimonials
 

Product Disclaimer

With your purchase of the T.R.U. Card Software system (T.R.U. Card Software gift only, T.R.U. Card Software gift and loyalty, CRS Mobile 1 you agree that Custom Retail Solutions, Inc. shall not be liable for any incidental, indirect, special, or consequential damages, including, but not limited to, loss of profits, business interruption, loss of information, incurred by using the T.R.U. Card Software system. Custom Retail Solutions, Inc. does not warrant that the functions contained in the T.R.U. Card Software system will meet your specific requirements or that the operation of the product will be uninterrupted or error-free. And, it is the responsibility of the customer that their specific use of all or any portion of the T.R.U. Card Software system does not infringe on local laws, acts, regulations, patents or other third party rights. Entering into the purchase of this product constitutes acceptance of these terms by the customer.

 

Call us Toll Free at 888-474-4785

Privacy Policy

© Copyright 2001-2008  TRU Card Software. All Rights Reserved
Office: 281-415-7751 Email:
pduncan@greymane.com
281-415-7751  Fax 866-209-4177